Research methods

First-click testing

See where participants click first when given a task and assess whether the interface makes the correct starting point clear.

Questions this method can help explore
  • Is it clear where users should click to get started?
  • Can participants identify the right starting point for a task?
  • Do calls to action and navigation cues point users in the right direction?
Useful when
  • Testing navigation choices and calls to action
  • Evaluating early interface direction
  • Comparing alternative layouts or labels
What to prepare
  • A screenshot or interface image to test
  • A concise task that asks participants to take one first action
  • The intended target area for comparison
What you can learn
  • Where participants click first
  • How consistently users select the intended target
  • Which labels or interface cues may need refinement

Ready to plan your study?

Choose a plan based on the research capacity you need. Every plan includes all six core research methods.